The Indian Retail Market – A Gold Mine For mot international retailers, growth in their home markets have levelled out, forcing them to look to emerging markets. Markets such as India, backed by favourable demographic profile and rising income levels…
“Grey” Market Incorporated : Selling to the Seniors.
So, Amazon has opened brick and mortar stores to sell to the elderly. (Source: http://www.retailwire.com/discussion/16714/amazon-targets-aarp-set-with-new-store) The graying of America means that Amazon has targeted a large and growing market, one that also has significant levels of disposable income. Items purchased…