RLS 2013 was themed as ‘an invitation to innovation’. Since ‘the proof of the pudding is in the eating’, here’s what the RAI team set out to do in terms of “first-of-a-kind’s” that the event format pioneered: The innovation tree:…
Jugaad: A Different Way of Thinking
The session – Innovation in Indian Business: “Just” Jugaad? Had Dr. Simone Ahuja, co-author, Jugaad Innovation: Think Frugal, Be Flexible, Generate Breakthrough Growth; B S Nagesh, chairman Rai, founder – TRRAIN, Prof. Piyush Kumar Sinha, PGDM (IIMA); Vispy Doctor, owner,…
Multi-Channel Retail – A Joint Effort
In the panel discussion pertaining – Innovation in Multichannel Retail – Creating a Seamless Experience across Channels, the focus was on collaboration between online and offline retailers. The session was moderated by Rajiv Prakash, founder, Next in Partners. “There are…
Let the Entertainment begin!
The entertainment industry in India has been evolving for a very long time and the industry players are looking out for new ways to entertain their customers. Outdoor activities are the next wave in entertainment as it clubs together fun…
Tap their Loyalty
We all know the importance of the customer in retail. We also know that it is the customer satisfaction which will help us carve a niche for ourselves and our brand amidst fierce competition prevalent in the market today. No…
Innovation to tickle your taste buds
The era has gone where a restaurant with a decent menu to offer in air-conditioned setup excites customers. Customers are asking for more which is resulting into the concepts of hookah bar or the beer café. The restaurateurs are on…
How “Green” are you?
The sessions on sustainability in retail bristled with facts, and made a powerful case for retailers to use the “carrying capacity” of the planet wisely. Sample this: Global balance is based on the equation that Population * Consumption = Carrying…
T.Nagar Magic Un-coded
Why does T.Nagar market in Chennai attract footfalls of 5 lakh every weekday? Why does during festivals T.Nagar is thronged by the shoppers that count to anything around 10 million? The session “Demystifying the Magic Mile” at RLS 2013 upholds…